Sun. Sand. Strategy.
Most OptSpot operators are only using about 20% of what's available to them. On August 31 in Panama City Beach, we're showing you the rest.
This isn't the full list. It's just enough to give you a sense of what's coming.
That's not a criticism. It's just where most operators start. The other 80% is already part of your OptSpot partnership — you just haven't seen it yet.
Most operators start with marketing texts and flash sales — and stop there. But that's only the surface of what's built into your OptSpot partnership. There's a lot more sitting right underneath it.
The car wash operators getting the best results from their OptSpot partnership aren't just using the top layer. They've built a real marketing system around everything it offers — and the results are meaningfully different.
You don't need to upgrade your plan or buy something new. The tools the top operators are running are already part of your OptSpot partnership. This day shows you what they are and how to put them to work.
Over the years, operators have come to us with real problems — hiring, customer service recovery, member retention, fundraising, review velocity, and more. Every tool in OptSpot exists because a real operator needed it.
The challenge is that showing everything would take multiple days and be overwhelming. So we did something different. We took the most utilized tools — the ones that solve the problems most operators are dealing with right now — and we're walking through each one in a single day. Not just what it does, but how to actually run it.
We know you've been doing the work. This day is about showing you what's already built for you.
I've been an OptSpot client for years. Most operators still think it's a text marketing company. It's a full-service marketing agency for car washes. When you actually use everything they offer, 10x ROI isn't an exaggeration, and your team has tools that make every part of the job easier. Most operators just never take the time to figure out what they have access to.
Craig Slowik, Car Wash Operator and Long-Time OptSpot Client
Same partnership. Same plan. Very different results.
No prep required. Just show up.
$99 deposit, refunded the moment you check in on August 31. It's free to attend. The deposit keeps the room full of operators who actually want to be here.
Small room. Breakfast waiting. Operators like you. Sessions run 8:30 AM to 3:00 PM at the Embassy Suites, steps from the water.
You'll leave knowing exactly what to do next and how to do it.
Not theory. The actual strategies and tools the top OptSpot clients are running, shown to you by the people who built them.
Tools your CSAs, vacuum attendants, and managers can run day to day — so the work doesn't all fall on you to implement.
You'll see how these programs actually work — including some you'll be able to try in the room. Not slides. The real thing.
From off-site events to team programs to community marketing — you'll walk out with ideas for your business that you didn't come in with, using tools you already have access to.
You won't leave with a vague sense of inspiration. You'll know the specific next steps for your business and be ready to move on them.
The room is small on purpose. The conversations between sessions are often worth as much as the sessions themselves.
This day is run by the OptSpot team — the people who built these tools and have seen what they solve across hundreds of car washes. A few operators will also share how they're running them and what the results look like.
No outside keynote speakers. No vendor pitches. Just the people who built these tools walking you through the ones that matter most — the problem each one solves and exactly how to use it.
Panama City Beach, April 2026.
16006 Front Beach Rd, Panama City Beach, FL 32413
Steps from the Gulf of Mexico, right at Pier Park. One of Panama City Beach's best properties. Good food, great views, and parking that doesn't cost you a fortune.
Make it a long weekend. Come early, bring the family, and enjoy the beach before the summit. This is Panama City Beach in August. Take advantage of it.
August 31, 2026 · Embassy Suites · Panama City Beach, FL
Your $99 is refunded when you check in on August 31. You attend for free. If you register and don't show, the deposit is forfeited. We do it this way so the room stays full of operators who actually want to be here. Seating is limited to three people per business.
Questions? Email josh@optspot.com
Car wash owners, GMs, and marketing leads, whether you're on OptSpot or not. Single-location operators and multi-site groups are both welcome. If you run a car wash and care about retention, revenue, and getting more out of the tools you have, this day is for you.
Yes. You're welcome here. This day is led by the OptSpot team and is built around showing car wash operators what's possible. If you leave wanting to know more about working with OptSpot, great. If not, you'll still walk out with a clear picture of the strategies the most successful operators are using to grow their business.
It holds your seat. When you check in on August 31, the $99 is refunded to you. You attend for free. The deposit exists to keep the room full of operators who intend to show up.
If you don't show, the $99 is forfeited. Room size is limited and every empty seat is a spot someone else could have had. If a real emergency comes up, email josh@optspot.com and we'll handle it like reasonable people.
Yes, up to three people per business. Each person needs their own registration and deposit. The more people from your team who hear this content, the easier it is to implement when you get home. We cap it at three per business to keep the room varied and the conversation useful for everyone.
Sessions run 8:30 AM to 3:00 PM. Breakfast is ready when you arrive at 8:00. Lunch is included on the fourth-floor terrace. Sessions are practical, not lecture-style. Expect real conversations and real numbers. You'll leave knowing exactly what to do next.
The summit is at the Embassy Suites at 16006 Front Beach Rd, Panama City Beach. A hotel block is being arranged and details will go out to registered attendees. If you want to book early, the Embassy Suites is your best bet for convenience. Panama City Beach has great food and plenty of reasons to make a long weekend out of it.
Business casual. It's Panama City Beach in August. Comfortable is fine. Don't overthink it.